The Gargantuan Differences Between Games & Gamification For Online Research

Online Surveys & Digital Games: How alike we really are, and how we can harness a gamer-style of engagement for better data quality

Introduction to Gamification

“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!

Identity, Trust, Reach & Reward: the Evans Finch Social Media Challenges

Let’s all play the game

Questionnaire Design and Gamification

Research Through Gaming…One day, Maybe

Game On! A new way to get Insight

Prediction Markets as Research Games