The Five Top NewMR.org Posts of 2013 – so far

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Below is a list of the five posts, on NewMR.org, that in 2013 have been read by the largest number of unique readers, as measured by Google Analytics.

  1. Why do companies use market research? This was posted December 30, 2012, and has had 633 unique viewers in 2013.
  2. The ITU is 100% wrong on mobile phone penetration, IMHO. Posted 29 June, 2013, viewed by 380 unique people.
  3. Is it a bad thing that 80% of new products fail? Posted 7 March, 2013, 353 unique viewers.
  4. Notes for a non-researcher conducting qualitative research. This was only posted on 26 August, 2013, so it is probably still on its way up. It has 350 unique viewers.
  5. A Short History of Mobile Marketing Research. Posted 1 March, 2013, with 278 unique views.

I ran the analysis to see if I could spot any patterns in what made a successful NewMR post. However, so far, no clear pattern is emerging. Any thoughts or suggestions?

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