In this post Ray Poynter sets out a set of rules that help ensure that a questionnaire collects valid information.
NewMR co-founder Sue York has written a four-page article for the AMSRS newsletter. In this post you can read the summary or link to the full article.
We can’t keep collecting data the old way, and we don’t have to. Here are seven presentations showing news ways to collect market research information.
Guest blog by Jennifer Reid from Rival Technologies, offering three counterintuitive but practical tips for chatbot survey design .