The Mobile Players in 2014 & Mobile MR – Navin Williams

Posted by Navin Wlliams, CEO MobileMeasure Consultancy Ltd, Shanghai, China. Editors note: Navin is known as a leading expert of mobile market research and has been posting his forecasts for a few years and kindly shared his 2014 forecast with us. 2013 was a year of consolidation of the market in the mobile space. With Android settling into its leadership position and Apple’s iOS having a relatively good year too. The other operating systems have largely fallen by the wayside. With mobile finally settling the fight with online and finally being recognized as a tour de force too, it’s a good time to put on my soothsayer hat and share my vision of how 2014 is going to pan out. Source: Kantar Worldpanel ComTech, via CNET: http://news.cnet.com/8301-13579_3-57616679-37/iphone-market-share-shrinks-as-android-windows-phone-grow/ Winner Takes All – Android In last year’s post I talked about Android dominating the mobile landscape and eventually by getting prices down to a sub US$100 mark make analysts relook at the Feature phone and Smartphone definition by the end of 2013. This has not really happened as we still have these definitions widely in use. However no one is obsessing over these definitions as it is well recognized that the formerly […]