Noah Roychowdhury

Principal, Northstar London UK


Noah brings over 17 years of brand and marketing strategy experience to the team. Prior to joining us, Noah was in senior brand consulting roles both client side as a senior member of Hutchison Whampoa’s global brand group and agency side with the brand consultancy Heavenly. In this time he developed a specialism in the telecom, energy and professional services segments. Noah has also spent a significant time working for the strategic consultancy unit within the Cabinet Office(COI) advising diverse UK government departments such as Home Office, Number 10, FCO, DFID and international governments on marketing strategy and brand development. In 2010, Noah was promoted to the leadership group and oversaw a matrix of marketing, research and consultancy projects of £90million.

Noah started his career with WPP where he work on a variety of roles across companies such as J Walter Thompson, The Henley Centre and Goldfarb Consultants. Noah was appointed a UK magistrate (Justice of Peace) by the Lord Chancellor in 2008. He is an alumnus of the London Business School.

Noah is also Principal of our ASEAN practice and shares his time across London and Jakarta offices.