Paul joined NIPO Software as a sales consultant in the beginning of 2001. In this capacity he advised many Market Research companies on their migration path to NIPO Software. By creating close and personal relations with his customers he has seen most of the world and never has a dull day at the office. Since 2010 Paul advises customers of NIPO Software on how best to conduct online and social media research. He has also been involved in many Facebook projects with end clients of market research agencies.