Pravin Shekar is an outlier marketer who uses marketing psychology and unconventional thinking to turn visibility into business growth.

He helps good ideas, valuable work, and distinctive organisations become easier to notice, trust, recommend, and choose.

Pravin has built businesses from scratch to multi-million-dollar revenues. He has published 25 books, spoken in 31 countries, and creates tools that spark bold thinking and decisive doing.

Pravin is on the Esomar Governing Council, leading the AI Alliance, and is a past President of the Market Research Society of India.

His work has been recognised by the American Marketing Association and through the Ginny Valentine Award. He is the recipient of the Lifetime award from the PSA India.

When he isn’t speaking, writing, or building something new, Pravin is a poet, photographer, cyclist, and explorer of the unusual.