Ziad Elmously

Ziad Elmously

Toluna USA

Biography

Ziad Elmously, Ph.D., is an experienced data scientist with over 33 years specializing in machine learning, marketing mix modeling, and causal inference. He has developed innovative AI solutions, including synthetic data generation and large language models, and is proficient in SAS, Python, and R. Elmously has led the creation of statistical models and decision support systems for customer behavior analysis and market trends, working with major clients across industries. He holds a Ph.D. in City and Regional Planning from the University of Pennsylvania.

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Ziad Elmously, Renee Smith Making the Impossible Possible: Unlocking Insights with Synthetic Data