Click here to access the slides Main Presentation Semiotics in Marketing Chapters 4-6 with Rachel Lawes Read-A-Long: Main Presentation Note: this webinar series is ongoing from 23rd April 2020. This presentation reflects the 11th June 2020 webinar. If you’d like […]
Fran Cassidy Measuring Not Counting – 2015 Lecture Series Fran Cassidy reports back on the #IPASOCIALWORKS project, showing how the ROI of social media campaigns can be evaluated.
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