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Topic: context driven insight

He blew it.” Did he make a mistake that led to failure? Or are we learning how he created a beautiful glass vase? Context is everything. Video & Slides He blew it.” Did he make a mistake that led to failure? Or are we learning how he created a beautiful glass vase? Context is everything. A depth of understanding comes from having multiple pieces of information. Insights come from how you connect those… 6 March 2019 The problems and challenges created by observational data Video & Slides The problems and challenges created by observational data The world of market research and insights are in the process of moving from a paradigm centred on… 24 May 2018 Context is Queen Video & Slides Context is Queen The picture is not always what you think it is! Learn why decisions taken using traditional survey data… 8 November 2017