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Buzz monitoring: Getting real and growing up

Click here to access the slides Steve Thomson Festival of NewMR 2017 Conversation listening grows up: great insights can come from understanding what consumers say about brands and products, and how they say it. But social listening has grown up, […]

Channeling the power of mobile messaging for consumer engagement

Click here to access the slides Navin Williams and Hollis Shi Festival of NewMR 2017 Messaging platforms are the most used Apps. In China 700+ million people are on WeChat and its dynamism has gone beyond messaging to purchase in […]

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