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Topic: focus groups

AI-powered interviewing: Best practices from Yasna Video & Slides AI-powered interviewing: Best practices from Yasna This presentation is Part 2 of 2. Join us as we explore how AI can be used to… 9 April 2024 An Immersive Ethnography Technique for deep understanding Video & Slides An Immersive Ethnography Technique for deep understanding Over my long career, I have been lucky enough to work with really creative researchers who have taught… 25 March 2021 Face-to-Face qualitative research in 2021 Video & Slides Face-to-Face qualitative research in 2021 Conversation with Ray Poynter and Bob Qureshi, joined by Holly O’Neill, Patrice Wooldridge, and Chris Hauck Bob Qureshi,… 25 March 2021 Moving your focus groups online: rich qual insights via asynchronous online communities Video & Slides Moving your focus groups online: rich qual insights via asynchronous online communities At a time when qual researchers are being told by the MRS to take their in-person research and… 24 July 2020 Rev Up Your Qual; Actionable Insights, Accelerated! Video & Slides Rev Up Your Qual; Actionable Insights, Accelerated! Our selection of Scoot Stories will leverage world examples to bring alive the power of quick turnaround qualitative.… 8 February 2018 The Power of Going Long Video & Slides The Power of Going Long We’re used to thinking of 30-minute phone interviews, 1-hour IDIs, 2-hour focus groups and 3-hour ethnographies . .… 8 November 2017