There are no slides for this event, but you can listen to the podcast here There are no slides for this event, but you can listen to the podcast here   Transcript of recording with Betty Adamou and Ray Poynter – generated automatically by HappyScribe which means it will be about 80% accurate – if you spot confusing errors, please email ray@new-mr.com. The timestamps are included to help you jump directly to a point of interest.   [00:00:01.920] – Ray Poynter Hi, everyone, welcome to another NewMR book review today, I’m delighted to welcome my good friend Betty Adamou, author of Games and Gamification in Market Research, which was published in 2019. Hi, Betty.   [00:00:18.230] – Betty Adamou Hi Ray, how are you?   [00:00:19.980] – Ray Poynter I’m great. Hope you are, too.   [00:00:23.520] – Betty Adamou Yes, thank you very much. Well we are in spring now, aren’t we, the weather is better. Less dreary days, more sunshine. So that definitely helps with things opening up COVID wise in the UK as well.   [00:00:35.790] – Ray Poynter Absolutely. So in terms of the book, perhaps we should start with why you and your publisher Kogan […]