Why Bad Can Be Better Than Good: Navigating the Dynamics of On-Emotion Marketing

PROVING BJORK WRONG: How To Take Behavioural Science from Anecdote to Action

Measuring the Power of Social Influence at the Shelf

BEyond Nudge : BE inspired strategic frameworks for marketing and market research

Mobile Diversity and Mobile MR in Emerging Markets

Farmers vs Hunter Gatherers

Going Mobile – Creative Use of Mobile Research

BUMP – A New Metric Inspired by Neural Networks

Stalker for Hire – How to be an Engaging Ethnographer No Matter Where You Are

Hacking The Data Shadow