Click here to access the slides. The Impact of Mobile Internet on Chinese Gen Y Identity The ‘Empty Heart Syndrome’ is a newly described psychological phenomenon of the Chinese Gen Y. It is an interesting term as it highlights the […]
Click here to access the slides No Title The presentation will first place the conversation within its historical context. We’ll briefly explore how computer processing has replaced human effort across data-collection, processing, analysis and visualisation. I’ll show how change, innovation, […]
Click here to access the slides Adapting #Mobile to Social Media Language ???? Mobile communication is becoming increasingly visual – think Instagram, Snapchat, YouTube; the use of filters, emojis and storylines is also on the up. Is research adapting quickly […]
Click here to access the slides Unleash Your Community: The Power of A Communities Mobile App Unlock the full potential of your community with a communities mobile app. Mobile community apps provide high engagement and responses rates in a community. […]
Click here to access the slides Mark Michelson Festival of NewMR 2017 There are thousands of apps available for marketing research. But which apps are most useful for qualitative researchers? There are many mobile qual tools to use. Some are […]
Click here to access the slides Sue York Research Innovation 2016 What are the key trends and differences in mobile research around the world? In this presentation, Sue will highlight the key things that researchers need to know. Click here […]
Click here to access the slides Corrine Sandler and Steve August Research Innovation 2016 How do you decide where in a store to put a new healthy snacking item? FocusVision and market research firm, Fresh Intelligence, utilized mobile research technology […]
Leslie Townsend Festival of NewMR 2016 Leslie Townsend from Kinesis shares: “The Leslie List: Top Mobile Predictions for 2016”
Cribbett and Redelinghuys ‘Comparing Mobile-Only and Online Insights’ Cutting Edge 2015 Stephen Cribbett and Amone Redelinghuys ‘Comparing Mobile-Only and Online Insights’ Cutting Edge 2015
Mobile Market Research 101 Ray Poynter 2015 Lecture Series Ray Poynter talks about mobile market research in the NewMR Lecture. Topics include: surveys, qual, passive data, and geolocation.
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