Click here to access the slides Automated Semiotic Analysis: Hero, Heretic or Helper? Andrew Jeavons, co-founder of Signoi, presents a compelling case for why market researchers, semioticians, and brands can benefit from automated assistance in understanding the world of images […]
Click here to access the slides Tight Cultures Prefer Tight Logos: Semiotics of Space Differs across Cultures Is space always good in logo design? Does the symbolic meaning of empty space differ across cultures? This webinar will present the findings […]
Click here to access the slides Semiotics Poster Exhibition with Rachel Lawes Want to learn more about how people are leveraging the power of insights using semiotics? This presentation shows contributed posters and discussion with Dr Rachel Lawes. The Exhibition […]
Click here to access the slides Using Semiotics in Marketing Chapters 7-9 with Rachel Lawes Read-a-long NOTE this webinar series is ongoing from 23rd April 2020. This presentation reflects the 11th June 2020 webinar. If you’d like to join these […]
Click here to access the slides Main Presentation Semiotics in Marketing Chapters 4-6 with Rachel Lawes Read-A-Long: Main Presentation Note: this webinar series is ongoing from 23rd April 2020. This presentation reflects the 11th June 2020 webinar. If you’d like […]