Click here to access the slides How can semiotics gain more traction in solving business problems? Semiotics is about scanning the intrinsic systems of culture and understanding that invisible net running through our society, business ecosystems and political landscapes like […]
Click here to access the slides Cognitive Semiotics: where artistic interpretation meets science Behavioural science has made significant inroads into market research in recent years and even though the study of signs and symbols has a lot in common with […]
Click here to access the slides Matilda Andersson Festival of NewMR 2017 We’ll be taking a look at how visual platforms and new ways of analysing images help us gain a deeper understanding of consumer culture. More photos were produced […]
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