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Why Bad Can Be Better Than Good: Navigating the Dynamics of On-Emotion Marketing

BEyond Nudge : BE inspired strategic frameworks for marketing and market research

Behavioural Economics for Market Researchers

Hacking The Data Shadow

Rich Shaw – Festival of NewMR – 2010 Rich Shaw’s presentation to the Festival of NewMR – 2010

BUMP – A New Metric Inspired by Neural Networks

Duncan Stuart – Festival of NewMR – 2010 Duncan Stuart’s presentation to the Festival of NewMR – 2010

Quant Mobile Best Practice

Going Mobile – Creative Use of Mobile Research

Capturing contextual experience

Mobile Research: Beyond Surveys

Farmers vs Hunter Gatherers

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