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Tag: Culture

Trade-offs vary from one culture to another Blog Trade-offs vary from one culture to another Ray Poynter looks at why we should our gut against data, and sees the power of culture versus… 22 March 2022 Should Ambitious Market Research Companies Adopt the American Way? Blog Should Ambitious Market Research Companies Adopt the American Way? Market Research is becoming more and more USA dominated. The ESOMAR revenue figures for market research show that… 1 May 2017 Do you work internationally? Read ‘The Culture Map’ by Erin Meyer Blog Do you work internationally? Read ‘The Culture Map’ by Erin Meyer I have just read The Culture Map by Erin Meyer and it has excited me more than anything… 23 April 2017