Matilda Andersson

Crowd DNA United Kingdom


Matilda Andersson is the Head of Insight & Innovation at Crowd DNA. Heading up Crowd DNA’s Insight & Innovation team, Matilda is a highly experienced and effective market insight professional with over ten years’ experience in senior roles, and a strong focus on the media and technology sectors. Matilda joined Crowd DNA from BBC Worldwide, where she operated in a strategic role that focused on using insights to instil a culture of innovation through different stakeholder teams.