Click here to access the slides Artificial Intelligence, or Real Prejudice? Many of us know the bias that exists in the real world, especially when it comes to understanding humans; what we think, what we do, and why we do […]
Click here to access the slides Ray Poynter interviews Stan Sthanunathan In this webinar interview, Ray Poynter interviews Stan Sthanunathan about his co-authored book, his motivations in writing it, and his vision of where marketing is going and how market […]
Click here to access the slides Assisted Intelligence: how smart machines will turbocharge tomorrow’s researchers AI tools will help and augment researchers in the future – rather than replace them. But researchers will need to acquire new skills to make […]
Click here to access the slides An Introduction to AI and Automation In this session, Ray sets the scene of where AI and Automation are currently being used in and around market research, the key terms and concepts, the main […]
Click here to access the slides (Wo)man vs Machine; from competition to collaboration No Description Click here to access the slides
Click here to access the slides L’OR line extends with confidence coming from AI driven sales volume forecasts AI based modelling increases confidence in sales volume forecasts built on research samples of a couple of hundred consumers. Click here to […]
Click here to access the slides Helping Marketers create better customer experiences using AI Visual information overload is a problem for consumers, brands and retailers. Scientists have shown that this creates ‘load induced blindness’. We can now measure those vital […]
Click here to access the slides Unleash the Snek: The Role of Python in the Future of Insights If you have been following the rapid development of AI, Machine Learning and Automation then you will have noticed a common thread […]
Click here to access the slides When to automate, when to use AI, and when to rely on humans As an experienced user of Automation and AI, Gaelle Bertrand discusses what AI can and can’t do, and makes the case […]
Click here to access the slides Why Big Data, AI and ML is the friend of MR not the enemy At many conferences and roundtables and even over coffee breaks and chat rooms there is the conversation on the threats […]