“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!

“The Changing Landscape of Online Qualitative Research: Using new technologies to engage, listen and get meaningful feedback from respondents

“Insight Translation – Turning Data into Action

Oi! You Took That Without Asking! Ethics for New MR

Listening to the Sounds of Silence

An Introduction to Hierarchical Bayes

Product Optimisation

An Overview of Advanced Quant Techniques

MROC; now we’re telling you what it is

Combining NewMR & Traditional Research: The Virgin Blue Success Story