The ITU (the International Telecommunication Union, the UN agency that looks after ICT – information and communication technologies) has produced a useful update on ICT facts and figures. The report is well worth reading and shows, amongst other things: As […]
1 It’s not your classic textbook This book focusses on the questions that are part of the everyday practicalities of market research, the advice you don’t typically get from a textbook – the type of advice researchers would ideally have […]
I am in the process of writing an introductory statistics book for market researchers. This post and some of the following posts are taken from that book, in an attempt to field test the style, approach, and depth I am […]
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