NewMR – Presenting & Reporting Study – 2021
Here is a copy of the NewMR 2021 study into Presenting and Reporting market research results.
Will anything replace PowerPoint soon? – A 2011 prediction revisited
Ray Poynter revisits his 2011 prediction that nothing was likely to replace PowerPoint soon.
Posted 17 February 2021
Sort information meaningfully before presenting it
Too many presentation display the information in the same sequence that questions were asked in the questionnaire. In this post Ray Poynter illustrates what should happen.
The parable of the hungry client – lessons for market research and insight
Curation is the key to today’s reporting. Even though the amount of data grows, the reporting of the findings should not grow. Do not put too much information on the hungry client’s plate.
Do you want to present at a #NewMR Webinar?
Do you want to present at a #NewMR webinar? Here is your chance to suggest a session.
What can market researchers learn from the Picasso Museums of Barcelona and Paris?
Ray Poynter reflects on visiting the Picasso museums in Barcelona and Paris and draws some lessons for market research and insight professions. The key theme is that curation is a form of storytelling.
Talk Like Ted – Book Review
I am a fan of books on presenting, especially good ones, and this new book by Carmine Gallo, TALK LIKE TED – The 9 Public-Speaking Secrets of the World’s Top Minds, is definitely a good one. The approach Gallo has […]
Stand tall and if necessary ‘fake it till you make it’
For several years, when teaching presenting, I have been asking people to stand when they present and to adopt ‘high power’ body positions and avoid low power positions, for example not crossing your arms and legs, and not standing sideways […]
Significant Digits – a key element of clearer numbers
I am in the process of writing an introductory statistics book for market researchers. This post and some of the following posts are taken from that book, in an attempt to field test the style, approach, and depth I am […]