NewMR AI & Innovation Update – July 2025

Wednesday, 9 July, 2025
Broadcast time 3pm London (10am New York, 9am Chicago)

You can access the recording of Ray Poynter’s presentation by clicking here. We will be uploading Dr Liubov Ruchinskaya’s presentation next week.

Join us as we bring you updates and information relating to the impact of AI and innovation in the insights and market research world.

Liubov Ruchinskaya, Client-side Opinion Leader and Influencer
Finding ways to work smarter
Liubov is a senior executive in the corporate world and holds the position of Head of Strategy, Analytics, and Consumer Planning at Diageo NE. Before joining Diageo, she spent 17 years with multinational consumer products companies, including Electrolux and Colgate-Palmolive, working in various roles and living in different geographies, such as Istanbul, New York, Lagos, and Switzerland. These experiences have given her a unique perspective on ethics, cultural differences, and the power of diversity.

 

Ray Poynter, Founder NewMR and ResearchWiseAI
Seven Steps to Start Leveraging AI for Research and Insights
Ray will guide you through how to start using Agents, Notebook LM, Google Gemini, Deep Research, Python, Microsoft Copilot, and Perplexity in under 20 minutes. Ray runs AI training sessions with a wide range of organisations, including The Research Society, Insights Association, Japan Market Research Association, and NewMR and is a key figure in the creation of ESOMAR’s initiatives relating to AI. You can’t afford to be left behind by AI, and this session will be the perfect primer to widen the range of tools you feel comfortable trying.