Greta Baisch

Biography

Greta Baisch is an EMEA (Europe Middle East & Africa) Researcher for Facebook’s consumer insights practice. With a background in advertising planning insight at Dentsu Aegis and audience research for the BBC, she previously managed strategy and policy research for a broadcast organization.

Greta first joined the EMEA Marketing Science team in 2012 as Tech and Telco Measurement Lead, before focusing on consumer insight work. Her professional experience include various publications on the FBIQ insights blog and contributing to Ofcom Communications Market and National Audit Office reports on digital TV switchover and technology integration.