Dr Marie-Claude Gervais is Director of Research at both Dub (a leading provider of online qualitative research platforms) and Versiti (a company specialising in research on cultural diversity and inclusion). She is a social psychologist and qualitative methodologist with more than 20 years’ experience in social and commercial research. A former Lecturer in Social Psychology at the London School of Economics, Marie-Claude has co-founded and led two full service agencies specialising in research with ‘seldom heard’ groups (e.g. ethnic minority communities, LGBT people, disabled people, older people, etc.), delivering impactful insight to corporate, government and third sector clients.