Phoebe Trimingham is a senior creative consultant at Crowd DNA. She helps a team of researchers bring cultural insights to life via storytelling, editorial design and impactful content. Before joining Crowd DNA, she trained as a journalist at BBC News reporting on global news stories and international affairs. She then moved to Time Out to head up the coverage of culture and events in London, which meant discovering lots of new trends, visiting weird pop-ups and conducting oddball interviews. She’s now a multimedia content specialist with an eye for editorial layouts and all-things copy.
Phoebe has several academic publications to her name, including her own linguistic study of marginalised social groups and identity formation. She’s also an accredited member of London’s Olympic velodrome and a long-distance cyclist – but only when the weather’s good.