“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!

Name: “Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!
Uploaded: 2010-12-08T00:00:00+00:00
Description: By Brian Fine at Main Stage 2010. https://youtu.be/WmqnRcTubhE

Brian Fine (Quality Online Research [QOR])

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“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!

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