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MROC; now we’re telling you what it is

Combining NewMR & Traditional Research: The Virgin Blue Success Story

Steve Cierpicki – Festival of NewMR – 2010 Steve Cierpicki’s presentation to the Festival of NewMR – 2010

Why are market researchers so !x!?ing bad at communicating research and insights?

John Clay – Festival of NewMR – 2010 No Description

Survey-based pricing research techniques

An introduction to Structural Equation Modelling

The Benefits of Conjoint Analysis and Choice Modelling

Improved BPTO

An Introduction to Hierarchical Bayes

9,000 concepts later: how the wisdom of the crowd compares with monadic screening

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