Click here to access the slides Ocular Truth: The Impact of Visuals With the research landscape transforming into immersive engagement territories, narratives are the new paradigm shift. As much as research involves data, the way we deliver consumer stories that […]
Click here to access the slides No Title Visualisation and storytelling have almost become clichés today and are built on the accurate premise that a story told visually is priceless. What is the future though? We believe that the next […]
Click here to access the slides Breaking News! What Qualitative Research can learn from the News Media The news media has adapted extremely well to evolving technology to become even more engaging and relevant in peoples’ lives. What can we […]
Click here to access the slides What does storytelling really mean in a market research presentation? Market researchers are often told they need to be storytellers, they are told it by their bosses, they are told it by their clients, […]
Click here to access the slides How to edit insights: the power of leaving stuff out Communicating impactful and culturally-charged insight bottles down to one thing: clarity. Clarity of the message, clarity of the copy and clarity of the story. […]
Click here to access the slides Visualising voices, representing self We used creative visual techniques of animating words/text, and photostories to sit over the voices of our research participants who had experienced homelessness. The aim of the research was to […]
Click here to access the slides Storyboarding techniques for visual storytelling Clients are under immense pressure to deliver shorter, sharper, clearer stories to their key stakeholders; the use of video in storytelling is now expected – you must be increasingly […]
Click here to access the slides Examples within regulatory constraints: Storytelling by Jackanory John Storey shares the obstacles in insight reporting in healthcare, and the solutions he’s discovered in effective and engaging reporting using animation and storytelling techniques. Click here […]
Click here to access the slides TLDR – Improving the communication of insights to stakeholders To be successful, we need to get impact from our insights. But client-side knowledge and insights teams are struggling to communicate to wider stakeholders. With […]
Click here to access the slides Visual Foundations for Researchers There are countless articles, books, and workshops on the topic of storytelling. As insights professionals, we know how important a story is to get the attention of often distracted business […]
By continuing to use the site, you agree to the use of cookies. more information
The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.