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AI & Innovation

Frontier models, agents and what they mean for insights teams.

ChatGPT and Market Research – the first 100 days! Event ChatGPT and Market Research – the first 100 days! NewMR webinar Thursday 16 March, 2023 Broadcast: 11am New York, 3pm London, 4pm Paris Access the recording and… 16 March 2023 Using Word Cloud Plus to analyse text Event Using Word Cloud Plus to analyse text NewMR Webinar Monday 23 January, 2023 Broadcast 10am New York, 3pm London The slides and recording will be… 23 January 2023 Why Surveys Need To Become Conversational Video & Slides Why Surveys Need To Become Conversational Let’s face it, most surveys are boring. And the online survey experience hasn’t changed much in 20 years.… 11 October 2022 Using Psychographic Techniques to Uncover the Hidden Personalities in Your Survey Data Video & Slides Using Psychographic Techniques to Uncover the Hidden Personalities in Your Survey Data We’re all familiar with analysing survey data in terms of key differences by demographics – profiling by age,… 11 October 2022 New Thinking in Quant Research Event New Thinking in Quant Research NewMR Webinar – Tuesday 11 October, 2022 Join us as we explore new thinking in quantitative research. Enjoy… 11 October 2022 Automated Semiotic Analysis: Hero, Heretic or Helper? Video & Slides Automated Semiotic Analysis: Hero, Heretic or Helper? Andrew Jeavons, co-founder of Signoi, presents a compelling case for why market researchers, semioticians, and brands can benefit… 6 July 2022 Automated Semiotic Analysis: Hero, Heretic or Helper? Event Automated Semiotic Analysis: Hero, Heretic or Helper? NewMR Webinar – 6 July 2022 Click here to access the slides and recordings. Presenter: Andrew Jeavons, co-founder… 6 July 2022 The Implications of Democratising Insights for Research Video & Slides The Implications of Democratising Insights for Research 50% of insight projects are conducted internally by clients. Research is being democratised, a shift enabled by the… 12 November 2021 What does collecting better data mean, and how to achieve it? Video & Slides What does collecting better data mean, and how to achieve it? Ray Poynter (NewMR & Potentiate) presents a 2021 State of the Art review of the issues surrounding the… 14 October 2021 The Future of Social Media Intelligence – Webinar 1/3 Video & Slides The Future of Social Media Intelligence – Webinar 1/3 This webinar is 1 of 3 in the 'Social Media Research: State of Play in 2021' event. Social… 13 October 2021 Knowing where to look: Are social media intelligence sources drying up? Webinar 2/3 Video & Slides Knowing where to look: Are social media intelligence sources drying up? Webinar 2/3 This webinar is number 2 of 3 in the Social Media Research - State of Play in 2021… 13 October 2021 New Thinking Event New Thinking Webinar – Wednesday 10 November Live broadcast at 10 am New York, 3 pm London You can access… 10 November 2021