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AI & Innovation
Frontier models, agents and what they mean for insights teams.
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Blog
The Insight Revolution: Question Everything – by Andrew Grenville – Book Review
Posted by Ray Poynter, 25 November 2018 If you work in a client-side insights team, then this is…
25 November 2018
Video & Slides
What is Blockchain – a primer for market researchers
In this webinar David Gerard, author of Attack of the 50 Foot Blockchain, presents on ‘The basics of…
21 November 2018
Event
AI for Marketing & Product Innovation: With Stan Sthanunathan
Webinar 18 December, 3pm London (10am New York, 11pm Singapore). The recording of this webinar will be available…
18 December 2018
Video & Slides
Ray Poynter interviews Betty Adamou
Betty Adamou, author of Games and Gamification in Market Research, and Founder of Research Through Gaming, is interviewed…
2 November 2018
Blog
Do you know how to assess innovations in market research and insights?
Posted by Ray Poynter, 1 November 2018 We are surrounded by new approaches to understanding customers and markets,…
1 November 2018
Blog
Does Running Damage Your Heart? Another example of the problems of using observational data to infer cause and effect.
Back in 2012, there were several research papers that suggested that running for more than about 20 miles…
22 October 2018
Blog
What is the Counterfactual? – Why do we need to assess it?
Posted by Ray Poynter 19 October 2018 If we are told that a before a marketing campaign the…
19 October 2018
Blog
Courses and Workshop with NewMR – 2018
Posted by NewMR, 17 October, 2018 Sue York and Ray Poynter are widely involved in a wide range…
17 October 2018
Event
What is Blockchain – a primer for market researchers
Webinar 20 November, 3pm London time (10am New York, 11pm Singapore) The webinar has been broadcast and the…
20 November 2018
Blog
Bias Runner 2049
Story-with-a-meaning post by Ray Poynter, 11 October 2018 Tom Torquemada was looking forward to his interview today, he…
11 October 2018
Video & Slides
Automated solutions for product and pricing research
In this webinar Ray Poynter interviews Conjoint.ly’s founder Nik Samoylov about automated tools for product and pricing research.…
1 October 2018
Video & Slides
An Introduction to AI and Automation
In this session, Ray sets the scene of where AI and Automation are currently being used in and…
21 September 2018
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