The ITU is 100% wrong on mobile phone penetration, IMHO

The ITU (the International Telecommunication Union, the UN agency that looks after ICT – information and communication technologies) has produced a useful update on ICT facts and figures. The report is well worth reading and shows, amongst other things: As […]

Analysis, the difference between qual and quant

Earlier this month, NewMR held its first Explode-A-Myth session and my contribution was a discussion why there is no method that is a melange of qual and quant, because the underlying paradigms are different. Through the Q&A session at that event, […]

What are the Key Debates in Mobile Market Research?

I am involved in a new book, which we hope will be published early in 2014. As with The Handbook of Online and Social Media Research, I will be sharing the project with the #NewMR community and would hope to […]