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Do you know how to assess innovations in market research and insights?

Posted by Ray Poynter, 1 November 2018 We are surrounded by new approaches to understanding customers and markets, for example: behavioural economics, automated facial coding, neuroscience, chatbots, passive tracking, Artificial Intelligence, and of course big data. However, evaluating these new […]

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We Love Starting a Conversation

Post by Sue York, 27 January, 2018 At NewMR we love starting a research conversation – that’s one of our main reasons for being – to encourage researchers to think and talk about research and how to move our methods, […]