Radio NewMR – Mike Stevens
Ray Poynter chats with Mike Stevens, founder and editor at Insight Platforms, about key trends in the research and insight worlds.
The Participant Crisis 2022
The world of insights is on the cusp of a great future where human-centric approaches dominate services, product design and business. However, this opportunity is at risk because of the participant crisis. In this post, Ray Poynter outlines the problem.
Radio NewMR – Kajoli Tankha
Ray Poynter chats with Kajoli Tankha, Senior Director, Consumer Product, Retail and Growth Research at Microsoft about ‘managing a research team in a hybrid world’.
Trade-offs vary from one culture to another
Ray Poynter looks at why we should our gut against data, and sees the power of culture versus strategy.
Why is market research important? Here are five reasons
Ray Poynter sets out five reasons that explain why marketing research is important.
The Follow Up – a key part of communicating insights
Ray Poynter shares his advice on why and how you should follow up you insight reports and presentations.
Radio NewMR Insight Podcast – Lisa Wilding-Brown
Ray Poynter interviews Lisa Wilding-Brown, CEO of InnovateMR and the recent investment by CIVC Partners in their business.
Radio NewMR Insight Podcast – Lucy Davison
In this Radio NewMR podcast, Lucy Davison Founder and Managing Director of Keen As Mustard Marketing, talks to Ray Poynter about The importance of communicating insight with impact (to drive innovation and leadership).
Finding and Communication the Story in the Data – New book in Progress!
Ray Poynter is writing a new book – you can read about it here, and learn about how you can be involved.
Radio NewMR Insight Podcast – Vivek Bhaskaran
Ray Poynter interviews Vivek Bhaskaran, founder and CEO of QuestionPro, about research repositories.