Blog
Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.
AI
AI Myth Number 1: AI Cannot Produce Anything New
AI only repeats what it was taught. That is a comforting line that appears whenever AI comes up…
25 May 2026
Race
Calling All Runners: Take Part in Our Research
We are looking for regular runners based in the UK to take part in a research project about…
15 April 2026
Market Research
Conference report: CSDI 2026 workshop overview
Here is my report on the International Workshop on Comparative Survey Design and Implementation, University of Vienna, 23–25…
28 March 2026
Uncategorized
Why do clocks go clockwise? A sundial reminder about standards
Have you ever wondered why clockwise is the direction it is? Who decided and why? That is part…
31 January 2026
AI
Chinese AI Models Are Reshaping the Global Landscape – What Does This Mean for Market Research?
I've been tracking the rise of Chinese AI systems with growing interest over the past year, and I…
17 January 2026
AI
The State of Research and Insights
NewMR is currently conducting the sixth wave of our State of Research and Insight study. We have conducted…
25 November 2025
AI
How AI Understands Language: Visualizing Meaning with Sentence Embeddings
Have you ever wondered how an AI system, like a search engine or a chatbot, understands that the…
4 November 2025
AI
Synthetic Data is a Reality, But Are You Asking the Right Questions?
At most conferences and events, we are seeing a growing number of examples of Synthetic Data, in its…
16 October 2025
AI
AI Dominates the agenda at esomar Congress 2025, Prague
The 2025 ESOMAR Congress in Prague was dominated by one theme above all others:, and that theme was…
1 October 2025
Uncategorized
Synthetic Data: A Lexicon and Taxonomy
Here is my attempt at an updated Lexicon and Taxonomy for Synthetic Data. I would love to hear…
22 September 2025