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Put your Promoters to Work: Customer Advisory Board
Dan Fleetwood (QuestionPro)
Actively listen to your most important customers. These customers are the ‘Promoters’ on your NPS question. Recruit them to a Customer Advisory Board to tap into and learn more about them over time and why they are truly your ‘Promoters’. Use the tools of a community to co-create with your top customers and uncover new insights.
Key Takeaways
– Uncover how effectively tap into your ‘Promoters’
– Learn how to actively listen to your most important customers.
– Find out more about a community and how this technique can lead to unprecedented insights.
