Liane Ringham Refining ads with both precision and clarity -a head to head comparison of qualitative research and EEG
David Penn Should we be Neuromantics or neurosceptics?
Helen Rowe, Dr Cristina de Balanzo Neuroscience Explained
Pawel Ciecek After neuro revolution. Practical guide to biometric research
Joel Weinberger Emotional and Unconscious Influences on Consumer Behavior
Dan Hill Not ready for prime time
Andrew Jeavons Plasticity of the brain: things move around