Quantitative

Event Advanced Techniques in Market Research – 2019 Webinar Friday, 4 October, 2019 This webinar has two presentations: How to use a Kalman Filter in Brand… 4 October 2019 Event Challenges in Modern Market Research Webinar: Thursday 29 August Live broadcast 10am New York (3pm London) The slides and recordings can be accessed… 29 August 2019 Video & Slides NewMR Chatbot Experiment Earlier this year 2019, #NewMR and Wizu partnered to conduct an experiment with a chatbot. For our experiment,… 5 April 2019 Event NewMR Chatbot Experiment – Threats & Opportunities Facing Market Research Webinar, Thursday 4 April, 11 am London Time The event has been broadcast, we will share the slides… 4 April 2019 Video & Slides Challenges in the workplace Kristin Luck shares the results of research conducted by WIRe looking into the issues surrounding gender and employment… 10 March 2019 Video & Slides Office Productivity: Creating Brain Friendly Environments Every person loves being in nature. Natural sights and sounds attend to our psychological and physiological needs, promoting… 9 March 2019 Video & Slides Insights from Nonconscious: Marketing That Talks Implicitly Are your research methodologies convenient for measuring what people see, think and feel apart from what they say?… 9 March 2019 Video & Slides 52 Things We Wish Someone Had Told Us About Customer Analytics Mike Sherman shares excerpts from his book, 52 Things We Wish Someone Had Told Us About Customer Analytics,… 7 March 2019 Video & Slides The power of a brand’s distinctive assets to ensure market growth Alica Arnould and Glaucia Marques, of System 1 (formerly Brainjuicer) on Singapore, discuss the power of a brand’s… 7 March 2019 Video & Slides Disinformation – The Game Changer in Market Research and Brand Communication Disinformation achieved its goal. It shook faith in official sources, and destabilized conventional forms of communication. One would… 6 March 2019 Video & Slides The magical power of play One of the biggest challenges in market research is to motivate participants for research. Studies have confirmed that… 5 March 2019 Video & Slides The Next Evolution In Surveys: AI, Chatbots and The Power of Conversations Traditional online surveys have become stale and a new chatbot survey revolution is on the horizon in 2019.… 5 March 2019