Quantitative

Surveys, synthetic data, statistics and weighting.

How to search for insights in survey data Video & Slides How to search for insights in survey data In this ‘How to’ webinar, NewMR’s Ray Poynter and Infotools’ Geoff Lowe look at strategies for finding the… 26 June 2020 Semiotics in Marketing Chapters 4-6 with Rachel Lawes Read-a-Long Video & Slides Semiotics in Marketing Chapters 4-6 with Rachel Lawes Read-a-Long *Note: this webinar series is ongoing from 23rd April 2020. This presentation reflects the 11th June 2020 webinar. … 12 June 2020 How to search for insights in survey data Event How to search for insights in survey data Webinar Thursday 25 June 2020 In this ‘How to’ webinar NewMR’s Ray Poynter and Infotools’ Geoff Lowe look… 25 June 2020 Using Semiotics in Marketing – Read Along Event Using Semiotics in Marketing – Read Along With Dr Rachel Lawes and her new book ‘Using Semiotics in Marketing’, NewMR is running a read-a-long project… 21 May 2020 – 23 July 2020 Technology in Action Video & Slides Technology in Action A panel discussion with leading experts, what is happening, where are things going, what should people look out… 19 March 2020 When should we ask, when should be measure? Video & Slides When should we ask, when should be measure? Through a study conducted by Netquest to its panelists, we developed an initial hypothetical approach regarding their navigation;… 18 March 2020 A Discrete Choice Take on Uncovering Priorities of US Citizens Video & Slides A Discrete Choice Take on Uncovering Priorities of US Citizens For decades, researchers have struggled with how to ask respondents about topics like gun control, income inequality, climate… 18 March 2020 Digital Marketing for 2020: Letting Consumer Needs Drive Personalization Video & Slides Digital Marketing for 2020: Letting Consumer Needs Drive Personalization Marketers are turning to digital micro-targeting to reach consumers with personalized messages – but are they breaking through… 18 March 2020 Making Experience Text Analytics Actionable: The Human/A.I. Balance Video & Slides Making Experience Text Analytics Actionable: The Human/A.I. Balance If you’re not analyzing your customer speech and text, you’re getting an incomplete picture which could be misleading… 18 March 2020 Who, me biased? Video & Slides Who, me biased? When we think of cognitive biases, we typically focus on what it means for respondents. But what about… 18 March 2020 Technology in Action Event Technology in Action The webinar has been broadcast, the slides and recordings will be available soon. A panel discussion with leading… 18 March 2020 Analytics in Action Event Analytics in Action The webinar has been broadcast, click here to access the slides and recordings. Join us as we explore… 17 March 2020