Tag: Market Research

Suppliers can and should write their own research briefs Blog Suppliers can and should write their own research briefs Post by Ray Poynter, October 2020. This post looks at why and how suppliers should create their own… 22 October 2020 Why isn’t there more Qual Research? Blog Why isn’t there more Qual Research? When we think about qual versus quant we see that about 85% of research dollars are spent on… 28 August 2020 GRIT on two pages – a short review of the 2020 GRIT Report Blog GRIT on two pages – a short review of the 2020 GRIT Report Posted by Ray Poynter, 19 July 2020 The full GRIT report is 166 pages, here’s my take on… 19 July 2020 Most researchers are coping, but not all of us Blog Most researchers are coping, but not all of us Here are the results from Wave 2 of NewMR's global study into how insight and research professionals are… 13 May 2020 How are researchers? What do they need? Blog How are researchers? What do they need? Access the NewMR report into the impact on market research and insight professions of the COVID-19 pandemic. 8 April 2020 What have ten years of webinars taught us about Market Research and Insights? Blog What have ten years of webinars taught us about Market Research and Insights? NewMR have been running an online Festival of market research since 2010. Read what the last ten years… 13 February 2020 Why do researchers use rating scales and why do they sometimes work? Blog Why do researchers use rating scales and why do they sometimes work? When people buy goods or services they do not typically rate them, so why does market research use… 30 January 2020 Six things market researchers and insight professionals need to be doing in 2020 Blog Six things market researchers and insight professionals need to be doing in 2020 Ray Poynter shares 6 things he thinks researchers and insight professionals should be doing in 2020. 8 January 2020 A Taxonomy of Research Communities – A review ten years on Blog A Taxonomy of Research Communities – A review ten years on Here is seven-point outline of the differences that define online research communities. 6 October 2019 Advice to New Market Research and Insight Professionals Blog Advice to New Market Research and Insight Professionals Here is Ray's advice for new researchers, including being T-shaped, understanding business and taking opportunities. 18 August 2019