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Tag: Market Research
Blog
Suppliers can and should write their own research briefs
Post by Ray Poynter, October 2020. This post looks at why and how suppliers should create their own…
22 October 2020
Blog
Why isn’t there more Qual Research?
When we think about qual versus quant we see that about 85% of research dollars are spent on…
28 August 2020
Blog
GRIT on two pages – a short review of the 2020 GRIT Report
Posted by Ray Poynter, 19 July 2020 The full GRIT report is 166 pages, here’s my take on…
19 July 2020
Blog
Most researchers are coping, but not all of us
Here are the results from Wave 2 of NewMR's global study into how insight and research professionals are…
13 May 2020
Blog
How are researchers? What do they need?
Access the NewMR report into the impact on market research and insight professions of the COVID-19 pandemic.
8 April 2020
Blog
What have ten years of webinars taught us about Market Research and Insights?
NewMR have been running an online Festival of market research since 2010. Read what the last ten years…
13 February 2020
Blog
Why do researchers use rating scales and why do they sometimes work?
When people buy goods or services they do not typically rate them, so why does market research use…
30 January 2020
Blog
Six things market researchers and insight professionals need to be doing in 2020
Ray Poynter shares 6 things he thinks researchers and insight professionals should be doing in 2020.
8 January 2020
Blog
A Taxonomy of Research Communities – A review ten years on
Here is seven-point outline of the differences that define online research communities.
6 October 2019
Blog
Advice to New Market Research and Insight Professionals
Here is Ray's advice for new researchers, including being T-shaped, understanding business and taking opportunities.
18 August 2019
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