| Michael Sosnowski |
Doing More with Less: Getting Greater Value from Mobile Quant |
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Slides |
| Jane Tang |
Malleable Conjoint Partworths: How the Breadth of Response Scales Alters Price Sensitivity |
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Slides |
| Tim Bock |
The ‘science’ of creating good graphs |
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Slides |
| Jeroen Hardon |
When is Less More? |
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Slides |
| Mavi Glinoga |
Common Method Variance – A threat to Quality of data |
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Slides |
| Kevin D. Karty |
Taking Nothing Seriously: A Review of Approaches to Modeling the ‘None’ Option |
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Slides |
| Bas de Luij |
Contextual surveys – going asynchronous for more context |
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Slides |
| Adrian Morgan, Steve Nutall |
People Connect With Radio – a study investigating radio’s effectiveness in driving digital activity |
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Slides |
| Ray Poynter |
Agree/Disagree scales in online surveys Left, right, top, and middle thoughts |
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Slides |