Advances in Quant

Speaker	Title	Video	Slides
Jane Tang	Malleable Conjoint Partworths: How the Breadth of Response Scales Alters Price Sensitivity
Michael Sosnowski	Doing More with Less: Getting Greater Value from Mobile Quant
Ray Poynter	Agree/Disagree scales in online surveys Left, right, top, and middle thoughts
Bas de Luij	Contextual surveys – going asynchronous for more context
Mavi Glinoga	Common Method Variance – A threat to Quality of data
Tim Bock	The ‘science’ of creating good graphs
Adrian Morgan, Steve Nutall	People Connect With Radio – a study investigating radio’s effectiveness in driving digital activity
Kevin D. Karty	Taking Nothing Seriously: A Review of Approaches to Modeling the ‘None’ Option
Jeroen Hardon, Paolo Cordella	When is Less More?