Behavioural Economics

Speaker	Title	Video	Slides
Bri Williams	Delivering client advantage with Behavioural Economics
Ray Poynter	Behavioural Economics for Market Researchers
Dan Hill	Why Bad Can Be Better Than Good: Navigating the Dynamics of On-Emotion Marketing
Neil Gains	Asking Questions Without Asking The Question
Tom Ewing	PROVING BJORK WRONG: How To Take Behavioural Science from Anecdote to Action
Valla Roth	Measuring the Power of Social Influence at the Shelf
Crawford Hollingworth	BEyond Nudge : BE inspired strategic frameworks for marketing and market research
Jeffrey Henning	Better Surveys through Behavioural Economics
Suzanne Burdon, Sue Bell	Babies, bathwater and behavioural economics: the challenges for qualitative research