Festival of NewMR 2017 – APAC Tuesday

Speaker	Title	Video	Slides
Shobha Prasad	The Fickle Mistress: Loyal consumers changing brands and the change-constancy conflict
Mike Sherman	Big Consumer Data: the Promise, the Overpromise, the Opportunity
Sarah Boden	UX research and the positives and challenges of going digital
Hollis Shi, Navin Williams	Channeling the power of mobile messaging for consumer engagement
Ray Poynter	Where’s the cutting edge in market research?