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Melanie Courtright (Sago), Kristin Luck (ScaleHouse), Lenny Murphy (Greenbook), Ray Poynter (The Future Place)
Lenny Murphy, Ray Poynter and guests Kristin Luck and Melanie Courtright survey the near and middle future for market research. This session draws on the recent GRIT report as well as other leading sources and indicators as well as the panels’ extensive involvement with the future of market research and insight.