AI & Innovation

Frontier models, agents and what they mean for insights teams.

Nabokov’s Favourite Word is Mauve – a book market researchers should read Blog Nabokov’s Favourite Word is Mauve – a book market researchers should read To read the Japanese version of this post (from Mr Ryota Sano) click here. Post by Ray Poynter, 28… 28 March 2018 The Future of MR: Automation Video & Slides The Future of MR: Automation Holly Carter discusses the future of automation in market research. 19 March 2018 Blockchain and Market Research: Boom or Bogus? Video & Slides Blockchain and Market Research: Boom or Bogus? Ray Poynter discusses the potential for blockchain in market research, and offers predictions for its adoption in the… 19 March 2018 ‘Attack of the 50 Foot Blockchain’ – Book Review Blog ‘Attack of the 50 Foot Blockchain’ – Book Review Post by Ray Poynter, 12 March 2018 For anybody interested in the current hype around Bitcoin, blockchain and… 12 March 2018 The Future of Video Event The Future of Video This two-webinar event looked at the way video is expanding and evolving in the context of market research… 19 June 2018 The Future of Data Collection Event The Future of Data Collection This three-webinar event looks at how market research and insights are rising to the challenges of new ways… 24 May 2018 Blockchain and Market Research – A force for disruption soon? Blog Blockchain and Market Research – A force for disruption soon? Post by Ray Poynter, 3 March 2018 Have you noticed that there seems to a lot of people… 2 March 2018 The Future of Market Research and Insights Event The Future of Market Research and Insights Join us as we explore where market research and insight are going next, with cutting-edge presentations from clients,… 19 March 2018 Futuring Friday – Festival of NewMR 2018 Video & Slides Futuring Friday – Festival of NewMR 2018 Gregg Archibald, Melanie Courtright, Kristin Luck and Ray Poynter discuss: What will be hot in 2018? What surprises… 10 February 2018 Why does my son like hiding under his bed? Finding the creative power of weak signals in social data. Video & Slides Why does my son like hiding under his bed? Finding the creative power of weak signals in social data. For most brands, when it comes to social data, our eyes are focused on our own reflection. We… 8 February 2018 What’s New In VR Research – And What’s Not Video & Slides What’s New In VR Research – And What’s Not Everyone is talking about virtual reality, but very few of us are doing it, and fewer still are… 8 February 2018 Better by mistake – igniting the innovation journey in organisations Video & Slides Better by mistake – igniting the innovation journey in organisations We have been working with several clients who are incumbents in their category. They often confront a stagnating… 6 February 2018