AI & Innovation

Frontier models, agents and what they mean for insights teams.

23 Years Of Virtual Reality – What Have We Learned? Video & Slides 23 Years Of Virtual Reality – What Have We Learned? Steve Needel, Advanced Simulations - 23 Years Of Virtual Reality – What Have We Learned? 9 June 2016 The Next Evolution of Concept Testing Video & Slides The Next Evolution of Concept Testing Dai Giet, MineMR presents - The Next Evolution of Concept Testing. 9 June 2016 Using Altered Realities in Market Research – 101 Video & Slides Using Altered Realities in Market Research – 101 Ray Poynter presents 'Using Altered Realities in Market Research - 101' 9 June 2016 Altered Reality – The Suspension of Disbelief in Research Games Video & Slides Altered Reality – The Suspension of Disbelief in Research Games Betty Adamou from Research Through Gaming shows how and why Games and Gamification can help market research via… 9 June 2016 In Market Research, what do we mean by ‘Disruption’? Blog In Market Research, what do we mean by ‘Disruption’? Most weeks there is something in the MR media about a new force for disruption, which is often… 30 April 2016 The Paradox of Automation and Increased Employment Blog The Paradox of Automation and Increased Employment In Western society, fears and concerns about automation creating job losses and social disruption date back, at least,… 29 March 2016 MRMW Kuala Lumpur – Stephen Paton reports Blog MRMW Kuala Lumpur – Stephen Paton reports This is a guest post by Stephen Paton who attended (and spoke at) the recent MRMW APAC conference in… 28 March 2016 Altered Realities Event Altered Realities Thursday 9 June, 2016  2 sessions Access all slides and recordings from this event via our Play Again… 9 June 2016 AAA – Agility, Automation & AI Event AAA – Agility, Automation & AI Thursday 18 August, 2016 2 sessions Access the slides and recordings from this event via our Play Again… 18 August 2016 5 things researchers should do in 2016 Blog 5 things researchers should do in 2016 Last week, I shared my 5 top tips for things I think market researchers should do in 2016,… 6 March 2016 New Face: Voxter Blog New Face: Voxter As a service to startups, NewMR has offered to post a single announcement from new startups to help… 16 February 2016 Learn from Wayne Gretzky – Foresight in business is all about skating to where the puck is going to be Blog Learn from Wayne Gretzky – Foresight in business is all about skating to where the puck is going to be Business strategists can and should learn a key lesson from the world’s best ever ice hockey player, Wayne… 15 February 2016