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AI & Innovation

Frontier models, agents and what they mean for insights teams.

Festival of NewMR 2016 – Atlantic Monday Event Festival of NewMR 2016 – Atlantic Monday Broadcast time: Monday, 1 February. The Festival of NewMR comprises 5 days of webinars, click here to see… 1 February 2016 Creating a Personal Social Media Brand Video & Slides Creating a Personal Social Media Brand Sue York, ‘Creating a Personal Social Media Brand’ Sue will share key elements from her popular workshop on… 17 November 2015 The Future is Social – Social Media Research in Action Video & Slides The Future is Social – Social Media Research in Action Gaelle Bertrand, Head of Brand Insight, Kantar Media, ‘Strategic Social Media Listening: What’s behind the numbers?’ The presentation… 17 November 2015 Social Media, Curation and a Personal Brand – 3 hot topics for 2016 Blog Social Media, Curation and a Personal Brand – 3 hot topics for 2016 In November our thoughts stray to 2016 as we try to guess the key topics we should be… 8 November 2015 Six Tips for Creating Integrated Insight – from the No Nonsense Tour Blog Six Tips for Creating Integrated Insight – from the No Nonsense Tour Everybody is talking about ‘insight instead of data’ and ‘storytelling instead of tables’, but how do we find… 7 October 2015 6 Tips for Mobile Market Research – from the No Nonsense Tour Blog 6 Tips for Mobile Market Research – from the No Nonsense Tour Here are six tips for using mobile market research. All six are drawn from the workshops I will… 6 October 2015 Social Media Research shows Market Research is too inward looking Blog Social Media Research shows Market Research is too inward looking Ray Poynter and Lenny Murphy Earlier this year, NewMR and GreenBook set a challenge for the providers of… 5 October 2015 The story of the timetable that wanted to be an itinerary Blog The story of the timetable that wanted to be an itinerary Most of the timetables in the station office were happy to be timetables. They prided themselves on being… 5 October 2015 Embracing The Future Event Embracing The Future Webinar Event, November 18th, 10am UK time (6pm Singapore, 1pm Moscow, 11am Paris, 5am New York) The webinar has… 18 November 2015 6 Tips for Using Social Media Research from Ray Poynter and Annie Pettit Blog 6 Tips for Using Social Media Research from Ray Poynter and Annie Pettit Here are six tips for using Social Media Research drawn from the workshops we are running in October… 2 October 2015 Use October 2015 to become a Smarter Researcher Blog Use October 2015 to become a Smarter Researcher Last week at Vision Critical’s London Summit I presented the case that market researchers and insight professionals need… 30 September 2015 RoR – The Value of the App – Ask More, Receive More Video & Slides RoR – The Value of the App – Ask More, Receive More 25 September 2015