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AI & Innovation
Frontier models, agents and what they mean for insights teams.
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Blog
Eleven Things Research Pros Should Know about Sentiment Analysis
Guest post by Seth Grimes. Seth Grimes is an analytics strategy consultant with Washington DC based Alta Plana…
4 July 2015
Blog
Market Research is too inward looking – Social Media analysis by Bakamo Social
As part of the NewMR/GreenBook Social Media project Bakamo Social have produced an analysis that looks at the…
2 July 2015
Blog
The world is changing, so market research must change too
Market research is an applied discipline; its core purpose is to help organisations make better decisions. When the…
21 June 2015
Event
Life on the Cutting Edge of NewMR
Webinar, Tuesday 22 September, 2015 2 Sessions Americas (North, South, and Central) 10am Seattle (midday Chicago, 1pm New…
22 September 2015
Blog
What’s special about Dub?
The post below is the result of a discussion between Ray Poynter from NewMR and Stephen Cribbett from…
17 June 2015
Blog
The Long Survey Will Be Replaced By the Sparse Survey
Guest post by Jeffrey Henning. Jeffrey Henning, PRC, is president of Researchscape International. He is a Director at…
14 June 2015
Video & Slides
What is MR Innovation? With Lenny Murphy & Ray Poynter
Lenny Murphy and Ray Poynter review what innovation means in the context of market research.
5 June 2015
Video & Slides
Social Media Research in 2015, Ray Poynter
Ray Poynter gives an updated review of Social Media Research.
28 May 2015
Blog
The population will reach 10 billion, Hans Rosling can prove it with cardboard boxes
Like many people I am a fan of Hans Rosling’s Ted talks. He seems to bring data alive…
19 May 2015
Event
What is MR Innovation?
Friday 5 June, Webinar with Lenny Murphy and Ray Poynter. Access the slides and recording via our Play Again…
5 June 2015
Video & Slides
Measuring not Counting – Fran Cassidy
The #IPASOCIALWORKS project has been working for the last two years to establish best practices in how to…
15 May 2015
Blog
What’s special about MESH, the Experience Agency?
The post below is the result of a discussion between Ray Poynter from NewMR and Fiona Blades, President…
20 April 2015
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